A Lucky Rabbit's Foot for Animal Lovers

Yesterday, in dire need of a boost, I spent three dollars and change on a latte. As the perky cashier at the Coffee Bean took my order, she asked whether I wanted to contribute a dollar toward their charitable cause du jour. And why not? What’s another dollar when 8 ounces of coffee costs more than a gallon of gas?

Back at home, I reflected on my minor good deed and, bursting with my newfound moral superiority, I realized I needed to do more. There had to be something else, some grand gesture I could make to help the less fortunate this holiday season. So I decided to read my copy of Lucky’s December issue. There’s no rule that says I have to be sloppy while serving mankind, right? Is it so wrong that I want to look good and do good at the same time?

How fortuitous, then, that Lucky presented me with yet another opportunity to give to a good cause simply by buying something I don’t even need! In “Beauty Spy,” page 170, the magazine features an $85 Chantecaille bronzer—and 5 percent of the proceeds from its sale go to save the dwindling population of Bengal tigers!

Bengals? Oh, I love cats! Forget my measly dollar at the coffee place. My $4.25 would have the power to do much more good—and I’d achieve a sun-kissed glow at the same time!

The bronzer really got my mind working. What else could I do for those furry four-legged creatures I so adore?

It’s like Lucky was reading my mind! This is what I found in “Party Ready”:

“Statement fur” indeed! What better way to demonstrate my affection for wildlife than to wear an animal’s carcass across my shoulders?

Now, I know what you’re thinking: isn’t it kind of strange that Lucky would suggest saving an endangered species on one page and then showcase fur on another? It’s totally not hypocritical, though! See, the fur coat is rabbit, and we all know bunnies will never face endangerment!

Filled with the warmth of extreme self-satisfaction, I flipped back through the magazine, envisioning how alluring I’d be with my bronzer-streaked cheeks and silky rabbit coat. And then I came across this advertisement:

Oh, Petra, you’re so right! It really is possible to be both—and I was so afraid I'd have to choose!

Comments

[SSS]

Typical Lucky...Save the animals! er, or um, wear them or whatever.

[liz]

Oh my God. That Rampage ad looks like a joke ad. Oh my God.

[SJ]

The powder probably has ground up tiger in it.

Love your new google ad policy. I am a little shocked they supported it in that way. Hello!

[LAK]

I HATE the phrase "hideously endangered." Why not stick with simply "endangered"? It already implies a dire situation; we don't need the ridiculous adjective. (Or adverb. Whatever.)

[Luna C]

Also want to say kudos on the GoogleAd thing. Prop H8 and the ideas it represents has no place in this country.

[Jessica M.]

"Hideously endangered" almost sounds like they're making fun of the endangered status. Very odd.

[Angie]

I'm bet you will make a lot of new friends in no time wearing the rabbit fur ;)